Have you ever struggled to balance a tote bag filled with groceries on bicycle handlebars? Need a bit of help transporting your next good read home from the library? The idea for Notabag was born on a bike. Founder Adnan Alicusic’s solution to deal with the difficulties of carrying shopping and tote bags both on and off bikes is the Notabag: a brilliant combination of a bag and a backpack that can fit in your pocket. Perfect for the on-the-go bookworm, it transforms with a single pull on the straps, so you can put it on your back and free your hands. Inside the bag, there is an attached pocket where you can keep your wallet or your keys. When the bag is not in use, it folds into that pocket and becomes a hand-sized pouch. 

Winner of the 2023 German Design Awards, this handmade bag is reusable, machine- washable, and water-resistant. Holds up to 33 lbs. 

Size: 17.7" x 26.5" (including handles).

Size when folded into pocket: 6" x 5" x 0.75".

Available in four colors: Blue, Black, Red, and Red/Purple Stripes.